Branding and Media
Basketball SA currently operates 6 basketball stadiums in metropolitan Adelaide. MAC delivers road safety messages across all 6 stadiums, reaching 425,000 people. MAC utilises uses this opportunity to promote the ‘Focus on your drive’ campaign.
MAC has a strong visual presence across all MAC Adelaide Lighting assets. MAC branding is displayed on team uniforms, websites, social media channels and with on court activations. MAC also has access to Basketball SA’s online database and are able to filter and deliver age appropriate messaging.